Advertising · Cork
Cork advertising, minus the agency theatre.
Cork advertising used to mean radio slots, the Echo, and hoping. Now it means being the answer when someone searches, and being the interruption worth stopping for when they scroll. I run paid advertising for Cork SMEs that want enquiries they can count, not "brand awareness" they have to take on faith.
Google Ads, Meta ads, and LinkedIn ads. Three channels, one operator, no account manager markup on your ad spend.
Realistic timeline
How long it takes. When ROI shows up.
Honest milestones with a rough sense of where you should be on returns at each stage. No "results in 7 days" nonsense.
Cork advertising timeline
Week 1
Accounts live
Audit, targeting, tracking set up, first campaigns running across chosen channels.
ROI InvestingWeeks 2-4
Data collecting
Search terms and audiences come in. Weekly negative sweeps. Early creative and copy tests.
ROI Returns startingMonth 2
First optimisations
Cost per enquiry drops. Winners identified. Budget reallocated.
ROI ProfitableMonth 3
Scaling
Predictable enquiry flow. Next channel layered on top with a proven angle.
ROI Scaling upMonth 6+
Compounding
Multiple channels humming. Retargeting warmed. Cost per lead falling.
ROI CompoundingThree Channels
Pick the channel by the job, not the fashion.
Most Cork SMEs need one of these done properly, not all three done thinly. Part of what you are paying me for is being told which one — and being told honestly when the answer is "none yet, fix the website first."
Google Ads
Start here
For demand that already exists. Someone is searching for your service right now; this puts you in front of them. Fastest route to enquiries for almost every Cork service business.
From
€50
per week / per campaign
Meta Ads
Build demand
For demand you have to create. Facebook and Instagram campaigns that put an offer in front of your ideal customer before they think to search.
From
€65
per week
LinkedIn Ads
B2B precision
For B2B with real deal sizes. Expensive clicks, but when one client is worth five figures, precision pays for itself.
From
€90
per week
Money where my mouth is
Money-back guarantee on every retainer.
Every Google Ads retainer comes with a 60-day money-back guarantee. Meta and LinkedIn ad retainers run on 90 days. If the agreed result has not materialised in that window, I refund the management fee for that period or extend by a month free. Your call.
The short version: I put money on the line because I am confident in the work. Ad spend itself is not refundable (it has gone to Google or Meta), but my fee is.
FAQ
Things people ask.
What does advertising cost in Cork?
Management from €50 per week per campaign. Ad spend on top, paid directly to the platform: workable local Cork campaigns start around €300-€600 a month of spend. If your total budget is under that, I will tell you what to do with it instead — probably Marketing or the website.
Which channel should I start with?
For almost every Cork SME, Google Ads. Someone is already searching for what you sell, and search wins on cost per enquiry. Meta comes second, when we need to build demand. LinkedIn only when the deal size justifies expensive clicks.
Do I need to provide ad budget on top of your fee?
Yes. The management fee is what I charge for my time. The ad spend is what the platform charges to actually run the ads. Minimum monthly ad spend I recommend is €500 for Google, €300 for Meta, €800 for LinkedIn. Not sure your numbers would be profitable at that spend? Check with the free Budget & Break-Even Calculator first.
How quickly does paid advertising work?
Google Ads can produce enquiries in the first fortnight. Meta typically needs 30-60 days. LinkedIn is usually 60-90 days because the buying cycle is longer.
Do you require a long-term contract?
Three-month minimum to start. After that, month-to-month. I need three months to do the job properly. After that, if it is not working, you stop paying.
Do you do radio, print or outdoor?
No. I do the advertising you can measure. If a billboard is right for you, I will say so and step aside.
Related reading
Dig deeper into advertising.
Free Tool
Budget & Break-Even Calculator
Check whether Google Ads would be profitable before you spend anything.
Blog · Google Ads
How to set up your first Google Ads campaign
Step-by-step account setup, campaign structure, and conversion tracking.
Blog · Industry
Is digital marketing legit?
The six classic scams to avoid before you spend on ads.
Service · Marketing
Marketing (SEO + Social Media)
The organic side. What builds while advertising delivers this month.
Two ways to start.
Option 1. Book a 20-min call.
We talk. I learn about your business. You learn about how I work. No pitch deck, no pressure. If it is not a fit, I will tell you and point you at someone who is.
Book a callOption 2. Get the free audit.
Tell me your website and your industry. I spend an hour on it and come back with a report telling you exactly where you are leaking enquiries online. No call required. No follow-up unless you want one.
Get the free report