Social Media Management · Cork
Social media management for Cork SMEs. Consistent, honest, human.
Nearly every Cork buyer in 2026 checks your social before they ring. A dead account, or one full of AI slop and stock photos, costs you referrals you never even hear about. A real one — consistent, honest, in your voice — closes deals for you while you are on holiday.
One person doing the strategy, content, and posting. Reporting tied to enquiries, not follower counts. From €120 per week (3 posts + 3 stories), billed every 4 weeks.
Realistic timeline
How long social actually takes.
Not a channel that produces enquiries next week. A channel that turns strangers into people who trust you, then trust becomes enquiries — quietly, for years.
Social media timeline
Weeks 1-2
Strategy and voice
Content pillars, tone guide, competitor audit, platform choice. First posts scheduled.
ROI InvestingMonth 1
Consistency
Weekly cadence live. Engagement patterns emerging. First saved posts and DM enquiries.
ROI Returns startingMonths 2-3
Signal in data
What content works is clear. Audience quality rising. Regular enquiries from social.
ROI ProfitableMonth 6+
Audience compounding
Following growing steadily. Content library working for you weeks after posting.
ROI CompoundingThe Fit Test
Who social media management is right for.
Right for you if
- Your buyers check social before ringing you. Almost every Cork buyer in 2026 does
- You have runway to invest 3-6 months in building an audience. Not desperate for enquiries this week
- You accept that social builds trust, not enquiries. Enquiries are what happens once trust is built
- You can commit to weekly posting for 12+ months. Anything less is theatre
- You want your business to have a heartbeat online. Not a graveyard of one 2023 post
Not for you if
- You need enquiries this week. Run advertising instead
- You want a "cheap posting service" for €99/month. That is AI captions and stock photos — will actively lose you audience
- You will not send a single video or photo of yourself, your team, or your work. Social without any human is a wasted spend
- You are betting on going viral in six weeks. Viral is not a strategy. Consistency is
What's included
What social media management actually looks like.
Strategy and voice guide
Content pillars, target audience, tone of voice, competitor audit. Written down, agreed by you, referred back to every month.
Content calendar you can see
Monthly calendar, planned two weeks out, editable by you at any point. No 'trust me it's coming' vibes.
Posts written in your voice
Captions, hooks, hashtags, CTAs. Your voice, my keyboard. You approve everything before it goes live.
Reels and short video briefs
I write the script and shot list. You (or someone on your team) shoots on a phone. I edit and post. That is the workflow that works.
Community management
Replying to comments and DMs in your voice, within working hours. Where the trust actually gets built, not on posts alone.
Monthly report on enquiries
Reach and follower growth are context. Saves, shares, DMs and website clicks are the real metrics. Report ties them all to what changed.
Platforms
Which platforms I run, and which I will not.
For B2B services, professional B2C, and personal-brand work. The single most valuable platform for most Cork service businesses in 2026.
For visual businesses. Hospitality, retail, ecommerce, fitness, beauty, trades that photograph well. Reels matter more than the grid.
Not what it was, but for Cork-specific local businesses and audiences over 40, still worth being on. Lower effort, higher reach in local Cork groups.
TikTok (selective)
If your audience is on TikTok and you can shoot vertical video weekly, yes. If not, no. I will not pretend to run TikTok for a business that has no business being on TikTok.
Pricing
What it costs.
Standalone social
From €120
Per week
One platform, 3 posts and 3 stories per week, strategy, community management, monthly reporting. Billed every 4 weeks.
SEO + Social (bundled)
From €180
Per week
Full SEO plus social media management on one platform. Discounted vs separate. See Marketing for the full breakdown.
FAQ
Things people ask.
Do you shoot the content?
For photography and short video, no — you (or someone in your team) does that on a phone using briefs and shot lists I write. This keeps the content real. For established clients in Cork I can be on-site occasionally to shoot Reels and interviews myself.
Which platform should I start with?
Depends on your audience. Most Cork B2B service businesses should start with LinkedIn. Most Cork local B2C should start with Instagram or Facebook. My blog post on which social platform is right for your business is a fair place to look.
How is this different from Meta ads?
Management is organic — content, community, trust. Meta ads are paid amplification — reach bought directly. I do both; this is the organic half, Meta ads is the paid half. Together they compound.
What if I want more than one platform?
Additional platforms are €20 per week each. Most Cork SMEs are better on one platform done properly than three done thinly.
How do you measure success?
Enquiries, saves, shares, DMs, and website clicks first. Reach, impressions, and followers are context, not targets. Every monthly report ties activity back to actual business outcomes.
Do you do TikTok?
Selectively. If your audience is there and you can shoot vertical video every week, yes. If not, I will tell you to skip it. Not every business belongs on TikTok.
Related reading
Dig deeper.
Service · Marketing
Marketing (SEO + Social)
SEO and social media management combined at a discount.
Service · Meta Ads
Meta Ads (Facebook + Instagram)
Paid social — the amplification layer on top of organic.
Blog · Social Media
Which social platform is right for your business?
Instagram, TikTok, LinkedIn, Facebook — where your customers actually are.
Blog · Content
Why blog writing matters
The long-form counterpart to short-form social content.
Blog · Strategy
Digital marketing strategy
Where social fits into the bigger picture.
Two ways to start.
Option 1. Book a 20-min call.
We talk. I learn about your business. You learn about how I work. No pitch deck, no pressure. If it is not a fit, I will tell you and point you at someone who is.
Book a callOption 2. Get the free audit.
Tell me your website and your industry. I spend an hour on it and come back with a report telling you exactly where you are leaking enquiries online. No call required. No follow-up unless you want one.
Get the free report